Circus Juventas rolled out the red carpet with their production of ‘Lumière.’
OPPORTUNITY
Circus Juventas is a transformative performing arts community dedicated to empowering youth through the world of circus arts. With years of successful summer shows, Circus Juventas wanted to draw a bigger audience than ever before.
PUBLIC RELATIONS
·
TRADITIONAL MEDIA
·
DIGITAL MEDIA
·
PUBLIC RELATIONS · TRADITIONAL MEDIA · DIGITAL MEDIA ·
STRATEGY
PLANNING
TV, radio and social
media advertising
EXECUTING
and tracking the paid media campaign
DESIGNING
directing and producing branded assets including: digital, print, TV, radio, and event signage
CRAFTING
unique pitches to secure local, regional, and national outlets
RESULTS
97M+
paid ad impressions, exceeded click-through-rate benchmarks
65+
mentions across broadcast,
print and digital media
9%
increase in ticket sales
$2.5M+
in publicity