Bring A Blanket For Bridging
Bridging empowers people pursuing housing stability to thrive in their homes by providing quality furniture and household goods. As a long-time collaborator with the organization, Nemer Fieger is proud to have created Bring a Blanket for Bridging. The event has become one of their primary sources to fill their shelves, as they distribute 15,000 blankets annually.
Nemer Fieger continues to produce the annual event each winter. We leverage our longstanding local connections to secure sponsors and media partners while our own team members handle creative, media buying, public relations and event logistics.
With the help of Original Mattress Factory and the Chris Carr and Company – K102 Morning Show, the 2024 event collected over 2,500 blankets. Our creative and media teams collaborated to design, plan and launch a successful social media ad campaign on an economical budget. Radio spots and public relations further extended the awareness to an estimated audience of 1.3M+ people. Other design elements included event signage and postcards for local partners to distribute.
Additional highlights include prizes for the first 102 donors, a visit from the St. Paul Winter Carnival Royalty and a tie-a-thon with dozens of volunteers crafting blankets